European comission representation in Slovakia - "The voice of Nastenka: Stop Russian Fairy Tales!"

This is Locco

This is Locco Bratislava, Slovakia

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Title	The voice of Nastenka: Stop Russian Fairy Tales!
Agency	This is Locco
Campaign	The voice of Nastenka: Stop Russian Fairy Tales!
Advertiser	European comission representation in Slovakia
Brand	European comission representation in Slovakia
Posted	November 2022
Business Sector	Institutional/Public Interest/Non-Profit Org.
Story	Slovakia is a neighboring country to Ukraine.And also an ex satellite of the Soviet Union.But despite having terrible 40-year experience with Russian oppression, 28 % of us believe that Russian invasion to Ukraine was provoked by the West.And we don't hesitate to share Russian hoaxes on social networks.Why?Maybe it's because we have always loved Russian fairy tales.The most popular one is Father Frost. A Russian cult classic from 1964 that still dominates Slovak TV ratings every Christmas season.The main protagonist, Nastenka, became a cult mainly because of the extraordinary high-pitched voice of an actress that dubbed her in Slovak mutation.However, after her voice acting in Father Frost, this girl vanished from media.But we have found her. And shortly before Christmas, she raised her voice again.
Problem	The European comissions task is to spreading truthful information about what European Union is doing on local level.
Media Type	Digital
Creative Director	Juraj Kováč
Strategy Director	Juraj Kováč
Copywriter	Martin Polakovic