Title | Fire Race 2023 |
Agency | Novo Engenho Comunicação |
Campaign | Fire Race 2023 |
Advertiser | CBMMS |
Brand | CBMMS |
Date of First Broadcast/Publication | 2023 / 10 |
Business Sector | Public Safety, Health & Hygiene |
Story | Fire Race 2023 - 6th GBM Military Fire Brigade of the Capital) The fire race is a street race and had an edition in 2019, but it was interrupted during the corona virus pandemic. The race was held at night and in the morning, but this year it will be in the afternoon, at the end of the day. |
Philosophy | Military personnel, their families and the population participate in all editions and the entire The revenue obtained through registrations is converted into benefits for the runner so that they can have better conditions to train, thus increasing their performance as an athlete. This action aims to provide social well-being, fosters a culture of practices that promote health and socialization of all. |
Media Type | |
Creative / Art Direction | Julio Diniz |
Copywriting | Vanessa Merjan |
Project Manager | Junior Veasey |
Art Director Assistant | Disney Filho |
Art Director Assistant | Fabio Renato |
Account Executive | Ciibelly Nunes |
Criativo / Direção de arte | Julio Diniz |
Redação | Vanessa Merjan |
Art Director Assistant | Disney Filho |
Art Director Assistant | Fabio Renato |
Project Manager | Junior Veasey |
Executivo de contas | Ciibelly Nunes |