Julio Diniz
Creative Director/Head of Art at Novo Engenho Comunicação
Campo Grande, Brazil
TitleFire Race 2023
Agency
Campaign Fire Race 2023
Advertiser CBMMS
Brand CBMMS
Date of First Broadcast/Publication 2023 / 10
Business Sector Public Safety, Health & Hygiene
Story Fire Race 2023 - 6th GBM Military Fire Brigade of the Capital)

The fire race is a street race and had an edition in 2019, but it was
interrupted during the corona virus pandemic. The race was held at night and in the morning,
but this year it will be in the afternoon, at the end of the day.
Philosophy
Military personnel, their families and the population participate in all editions and the entire
The revenue obtained through registrations is converted into benefits for the runner so that they can have better conditions to train, thus increasing their performance as an athlete.

This action aims to provide social well-being, fosters a culture of practices that promote
health and socialization of all.
Media Type Print
Creative / Art Direction
Copywriting
Project Manager
Art Director Assistant
Art Director Assistant
Account Executive
Criativo / Direção de arte Julio Diniz
Redação Vanessa Merjan
Art Director Assistant Disney Filho
Art Director Assistant Fabio Renato
Project Manager Junior Veasey
Executivo de contas Ciibelly Nunes

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