TOP5
TOP
5
Best marketing campaigns globally
The best ads and advertising campaigns of the week worldwide.

The week's Top5 marketing campaigns : Feb 27, 2023

1

Samsung Galaxy S23 - Love At First Sight

Delightful little sucker fish just has to get to the Galaxy S23 phone, in this entertaining film from Leo Burnett in Germany.

TitleLove At First Sight
Title (original language)The Date and the Fish
Agency
Campaign Love At First Sight
Advertiser Samsung
Brand Samsung Galaxy S23

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
Media Type Web Film
Length
VFX/Post Production W...ed P...ls Subscribers Only
2

NAR - Chair

New campaign from Havas in Chicago for the National Association of Realtors. This full length version is supported by a series of 15sec shorts.

TitleChair
Agency
Campaign That’s Who We R
Advertiser National Association of Realtors
Brand NAR

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PostedFebruary 2023
Business SectorSubscribers Only
Media Type Television
Length
3

Nivea - Nivea X ITV Starstruck idents

Beiersdorf's Nivea sponsors UK talent show Starstruck, which first launched in 2022. This video is a 15sec ident airing during the show.

TitleNivea X ITV Starstruck idents
Agency
Campaign NIvea ITV Starstruck idents
Advertiser Beiersdorf AG
Brand Nivea

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
Media Type Television
Length
CLIENT Be.....orf .�� N...a C....se Subscribers Only
MEDIA AGENCY D...SU CR....VE (En........ent) . H...ah Mi.....on, Da....le M...ay Subscribers Only
ADVERTISING AGENCY D...SU CR.....E’S G...m S....os Subscribers Only
CREATIVES .�� ..x G....r, N...i P....r, R...el B....an .�� .C G...m S....os Subscribers Only
AGENCY PRODUCER Je....er H..g .�� .C G...m S....os Subscribers Only
PRODUCTION COMPANY .�� D...SU CR.....E’S G...m S....os Subscribers Only
DIRECTOR �...att C...er Subscribers Only
DOP ..n H....nd Subscribers Only
HEAD OF PRODUCTION & PRODUCTION COMPANY PRODUCER �.....ifer H..g Subscribers Only
PRODUCTION MANAGER �....ddie R..s Subscribers Only
POST-PRODUCTION OFFLINE EDITOR ..e W...y Subscribers Only
POST-PRODUCTION GRAPHIC DESIGNER .d Ch....ll Subscribers Only
POST PRODUCTION AUDIO �...oda P..t Pr.....ion Subscribers Only
POST PRODUCTION GRADE �...NIT Subscribers Only
MEDIA AGENCY DENTSU CREATIVE (Entertainment) - Hannah Middleton, Danielle Murray
ADVERTISING AGENCY DENTSU CREATIVE’S Gleam Studios
CREATIVES   Max Garner, Naomi Parker, Rachel Bateman – DC Gleam Studios
AGENCY PRODUCER Jennifer Haig – DC Gleam Studios
PRODUCTION COMPANY   DENTSU CREATIVE’S Gleam Studios
DIRECTOR  Matt Carter
DOP Dan Holland
HEAD OF PRODUCTION & PRODUCTION COMPANY PRODUCER  Jennifer Haig
PRODUCTION MANAGER  Maddie Ross
OFFLINE EDITOR Joe Wilby
POST-PRODUCTION GRAPHIC DESIGNER Ed Chappell
POST PRODUCTION AUDIO  Coda Post Production
POST PRODUCTION GRADE  UNIT
4

Hoosier Lottery - Wild Multiplier Scratch-off

Neat effects in this new work from US agency BUNTIN for lottery Hoosier's wild multiplier scratch-off cards.

TitleWild Multiplier Scratch-off
Agency
Campaign Wild Multiplier Scratch-off
Advertiser Hoosier Lottery
Brand Hoosier Lottery

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Television
Length
5

Barclaycard - Fish

Going full circle on our fish theme this week, Droga5's new film for Barclaycard features Steve the Goldfish and his new tank, thanks to cash back benefits.

TitleFish
Agency
Campaign The Payment Part is Just the Start
Advertiser Barclaycard
Brand Barclaycard

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
TaglineSubscribers Only
PhilosophySubscribers Only
Media Type Television
Length
Production Company
Post Production
Chief Creative Officer S....ey S...er Subscribers Only
Group Creative Director R....el B....in Subscribers Only
Copywriter C...le Ro.....haw Subscribers Only
Art Director M...os G...l Subscribers Only
Chief Strategy Officer D...en .e C....ec Subscribers Only
Strategy Director Fr.....ca Z...e Subscribers Only
Group Account Director G....ie D....ng Subscribers Only
Account Director G..i D..k Subscribers Only
Head of Production P...r Mo.....ery Subscribers Only
Agency Producer M...n R.... Subscribers Only
Director J..f ..w Subscribers Only
Producer M....ew E...n T...or Subscribers Only
Producer K..k ..u Subscribers Only
Editing Company S...t P..t Subscribers Only
Editor S..m Ho....la Subscribers Only
Sound S...ng . T..s Subscribers Only
EDITOR'S PICK
+1

Sabina - Breast Cancer Simulator Pad

ANDY Awards pick this week is product innovation to help women correctly self-exam for early signs of breast cancer. In association with VMLY&R and Meta, Sabina's Cancer Simulator Pad guides women to examine specific areas where cancer is commonly found.

TitleBreast Cancer Simulator Pad
Agency
Campaign Breast Cancer Simulator Pad
Advertiser Jintana Lingerie Limited Partnership
Brand Sabina

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Web Film
Length
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