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The best in public interest and CSR communications globally

Curated by AdForum in association with ACT Responsible www.act-responsible.org

This section is brought to you by our partner ACT Responsible. ACT stands for Advertising Commununity Together. Their mission is to unite the advertising industry around social responsibility and sustainable development, and share good practices.

The best in public interest and CSR communications globally : Aug 12, 2021

Alibaba x WWF - Fading Sea Creatures

F5

"Don't let what saves your life lead to the sea's death."

F5 Shanghai, China

4038

This ad is part of the ACT Responsible Collection

Brand: Alibaba x WWF
Country: China

Advertiser: Alibaba

Title	Fading Sea Creatures
Agency	F5
Campaign	Fading Sea Creatures
Advertiser	Alibaba
Brand	Alibaba x WWF
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Tagline	Subscribers Only
Media Type	Events
Length	107 seconds
Artist	Q...ui .u Subscribers Only
Chief Creative Officer	A...s ..n Subscribers Only
Regional Creative Lead	S...h .e J..a Subscribers Only
Creative Group Head	K...in .o Subscribers Only
Public Relations	..n .u Subscribers Only

WaterAid - Flood

Don't Panic

Everyone should have access to clean water.

Don't Panic

Don't Panic London, United Kingdom

5530

This ad is part of the ACT Responsible Collection

Brand: WaterAid
Country: United Kingdom

Advertiser: Wateraid

Title	Flood
Agency	Don't Panic
Campaign	Climate Stories
Advertiser	Wateraid
Brand	WaterAid
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Media Type	Television
Length	30 seconds
Production Company	Strange Beast
Advertising Manager	J...ty G..y Subscribers Only
Advertising Manager	N..k M...er Subscribers Only
Advertising Manager	W...i Wam.......iru Subscribers Only
Advertising Manager	S..n S...ey Subscribers Only
Founder	..e W..e Subscribers Only
Creative Partner	R..k D...s Subscribers Only
Strategy and engagement partner	E...e M...e Subscribers Only
Associate Creative Director	G...ge Mc....um Subscribers Only
Senior Account Director	G....ia Wi....ms Subscribers Only
Producer and Project Manager	Je....er C...e Ho....an Subscribers Only
Account Manager	A..x T...ey Subscribers Only
Graphic Designer	L..e F....an Subscribers Only
Producer	..y A...on Subscribers Only
Senior Producer	..e M...im Subscribers Only
Executive Producer	K...y T...ey Subscribers Only
Production Assistant	D...a P...r Subscribers Only
Director/ Designer/ Animator	I..y C..n Subscribers Only
Designer	K..e P...ts Subscribers Only
Designer	D...el St....er Subscribers Only
Animation	M..i Yo.....ra Subscribers Only
Animation	F....ie S..n Subscribers Only
Compositor	A...n A..r Subscribers Only
Sound Company / Music Company	S...ds L..e T...e Subscribers Only
Media Agency	..e K..e F....ry Subscribers Only

Fundación Meri - Cheetos

BERLIN SCL

Our waste sticks around longer than we realize...

BERLIN SCL Santiago, Chile

Awards

4485

This ad is part of the ACT Responsible Collection

Brand: Fundación Meri
Country: Chile

Advertiser: Plastic Oceans Foundation

Title	Cheetos
Agency	BERLIN SCL
Campaign	Still available in the ocean
Advertiser	Plastic Oceans Foundation
Brand	Fundación Meri
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Story	Subscribers Only
Philosophy	Subscribers Only
Problem	Subscribers Only
Result	Subscribers Only
Media Type	Print
Chief Executive Officer (CEO)	Cr....án R...s Subscribers Only
Creative Director, Copywriter	N....ás P...ez Subscribers Only
Creative Director, Art	E....io S....er Subscribers Only
Lead Art Director	Cr....án M....ra Subscribers Only
Art Director	E....an C...o Subscribers Only
Art Director	J...e He.....uez Subscribers Only
Art Director	C...os M....es Subscribers Only
Copywriter	C...la P...ez Subscribers Only
Senior Copywriter	Pa....io Or....na Subscribers Only
Director/Photographer	Sc.....ick Subscribers Only
Retoucher	D...an Ba.....da Subscribers Only

Vanish - Vanishing Point

Havas London

We waste less when we wear more.

Havas London

Havas London London, United Kingdom

13267

This ad is part of the ACT Responsible Collection

Brand: Vanish
Country: United Kingdom

Advertiser: Reckitt

Title	Vanishing Point
Agency	Havas London
Campaign	Vanishing Point
Advertiser	Reckitt
Brand	Vanish
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Tagline	Subscribers Only
Media Type	Television
Length	40 seconds
Chief Marketing Digital Officer	C...em Ku....us Subscribers Only
Category Manager	Ru....ra I....cu Subscribers Only
Senior Brand Manager	A...ia Th.....ris Subscribers Only
Global Executive Creative Director	E...ot H...is Subscribers Only
Creative Partner	E...ot H...is Subscribers Only
Creative Director	N..k R....nd Subscribers Only
Creative Director	..n C..e Subscribers Only
Creative Director	A..y G....tt Subscribers Only
Managing Partner	A...oa Wa.....th Subscribers Only
Business Director	C....yn Y...g Subscribers Only
Senior Account Director	J...s Jo.....ne Subscribers Only
Account Director	A...ew S....ds Subscribers Only
Group Strategy Director	B...y Tayl........nson Subscribers Only
Strategist	O...er St....le Subscribers Only
Agency Producer	A..m He.....on Subscribers Only
Agency Producer	St.....ie C...k Subscribers Only
Assistant Agency Producer	F..n E...s Subscribers Only
Agency Program Director	M..t K..g Subscribers Only
Agency Program producer	F...ia C..a Subscribers Only
Media Agency	Z...TH Subscribers Only
Production Company	u...9 Subscribers Only
Production Company Producer	G...f St....er Subscribers Only
Director	..m Be....ts Subscribers Only
Director of Photography (DOP)	M....el D...l Subscribers Only
Editor	R....ll O....en Subscribers Only
Editor	L....zo F...za Subscribers Only
Designer	S...h B...er Subscribers Only
Post Production	..P P...ue Subscribers Only
Post Production	..n V...er Subscribers Only
Post Production	V...av M....ta Subscribers Only
Sound Designer	..m R...on Subscribers Only
Audio Post Production	..8 Subscribers Only

The Addiction and Abuse Fund - Live Fast, Die Young: Boy

Media Hub

A poignant reminder of the dangers of addiction.

We are sorry, but this ad is not available in the Creative Library

Media Hub Cairo, Egypt

Awards

7066

This ad is part of the ACT Responsible Collection

Brand: The Addiction and Abuse Fund
Country: Egypt

Advertiser: The Addiction and Abuse Fund

Title	Live Fast, Die Young: Boy
Agency	Media Hub
Campaign	One Hell Of A Ride
Advertiser	The Addiction and Abuse Fund
Brand	The Addiction and Abuse Fund
Want to see all the credits ? this content is for subscribers only Subscribe and get unlimited access. Be inspired by the best creative work from around the world. Subscribe Already a Subscriber ? Log In
Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Media Type	Television
Length	39 seconds
Production Company	Neo Productions
Director	A...d H....en Subscribers Only
Creative Team	A...d H....in Subscribers Only
Creative Team	..r .l H...ad Subscribers Only
Director of Photography (DOP)	A...d T...un Subscribers Only
Executive Producer	r...a Ab....sh Subscribers Only
Line Producer	S...a K....ab Subscribers Only
Wardrobe / Stylist	Y....ne .l T..i Subscribers Only
Art Director	..r B...y Subscribers Only
Art Director	A...d H...i Subscribers Only
Art Director	Y....ef Fa.....ny Subscribers Only
Editor	..r R...e Subscribers Only
Grading LZRD	K...m M..a Subscribers Only
Special Effects / VFX	M....ys Subscribers Only
Special Effects / VFX	M....ud G...y Subscribers Only
Special Effects / VFX	Y....ef G...y Subscribers Only
Sound Design Company	..e G...ge Subscribers Only
Sound Design Company	H...i ..i Subscribers Only
Target Casting Agency	O..r S...n Subscribers Only
Production Manager	M....ud E...a Subscribers Only
Production Team	M....ed H...em Subscribers Only
Production Team	B..o A...af Subscribers Only
Production Team	M...b H...y Subscribers Only
Production Team	T...k H....wy Subscribers Only
Media hub team	T...r .l K....eb Subscribers Only
Media hub team	O..r .l B...y Subscribers Only
Media hub team	B..r M...n Subscribers Only

MTN - One More Push

TBWA\Hunt\Lascaris Johannesburg

"Keep it up for a better tomorrow."

Title	One More Push
Agency	TBWA\Hunt\Lascaris Johannesburg
Campaign	One More Push
Advertiser	MTN
Brand	MTN
Want to see all the credits ? this content is for subscribers only Subscribe and get unlimited access. Be inspired by the best creative work from around the world. Subscribe Already a Subscriber ? Log In
Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Media Type	Television
Length	77 seconds
Account Management	K...n Ba.....en Subscribers Only
Account Management	Mi....le Ph.....son Subscribers Only
Account Management	K....ya M....ey Subscribers Only
Art Director	N...i Tay.......rett Subscribers Only
Managing Director	K...bo De....ne Subscribers Only
Agency Producer	R...el An.....ti Subscribers Only
Advertising Manager	B....ce S....ls Subscribers Only
Chief Creative Officer	P...r K...ry Subscribers Only
Cinematography	Z..n ..n ..l Subscribers Only
Creative Director	J..f T...r Subscribers Only
Creative Director	N...i Tay.......rett Subscribers Only
Editing Company	Mu....om M...a Subscribers Only
Editor	A....ny ..e M...in Subscribers Only
Director	..e N...i Subscribers Only
Director	S..m G...pa Subscribers Only
Production Company	D....ng F...s Subscribers Only
Music Composer	Ch.....ne M...e Subscribers Only
Music Supervision	M..c Al....ti Subscribers Only
Producer	M...na Mc....ld Subscribers Only
Producer	Lo....ne S..t Subscribers Only
Producer	An.....ia Tso......los Subscribers Only
Producer	..z D..l Subscribers Only
Recording Studio	A...o M....ia Subscribers Only
Sound Designer	R....rd S...b Subscribers Only
Sound Designer	D...el E...l Subscribers Only
Strategist	Nto.......sala H...e Subscribers Only
Copywriter	J..f T...r Subscribers Only
Post Production	Mu....om M...a Subscribers Only