Title | Lampdog |
Agency | Havas Group |
Campaign | Let's dismantle this law |
Advertiser | APLA Fundation |
Brand | APLA |
Date of First Broadcast/Publication | 2024 / 2 |
Business Sector | Animal Rights/Safety/Adoption |
Tagline | Let's dismantle this law |
Story | View hi-res Tweet Top 6 this week In Chile, animals are regulated by the Civil Code, classifying them as either movable or immovable property, considering them as things or objects. This regulation was enacted on December 14, 1855, and has not been under any modifications to this day. That's why we want to bring to light such a relevant issue concerning the granting of rights to sentient beings. We will do so through the "Let's Dismantle This Law" initiative, which will involve various actions to raise awareness about this reality and demonstrate why this article should be changed. |
Media Type | |
Creative Director | Fernando Condeza |
Art Director | Cristian Pizarro |
Copywriter | Ricardo Vera |
Photographer | Mairo Arde |
Account Director | Dania Stuardo |