| Title | Little negotiators |
| Advertiser | N/A |
| Brand | Caja Maynas |
| Date of First Broadcast/Publication | 2024 / 1 |
| Story | From an early age, we possess the innate instinct to negotiate. Since childhood, when we desire something, we deploy a variety of tactics: whining, tantrums, tears, screams... we don't stop until we get what we want. At Caja Maynas, the leading financial institution in eastern Peru, we decided to take advantage of this universal insight to promote our new savings account designed for children, designed for “ñañitos” (Which is how children are called in this part of the country). |
| Media Type | |
| Creative Director, Art | Luis Leon / Lion |
More Work
SEE ALLAnaconda
- BRAND:
- We can be Heroes
- AGENCY:
- Agencia Vena
Mujeres con energía
- BRAND:
- Solgas
- AGENCY:
- Agencia Vena
Taricaya
- BRAND:
- We can be Heroes
- AGENCY:
- Agencia Vena
Maquisapa
- BRAND:
- We can be Heroes
- AGENCY:
- Agencia Vena
Guacamayo
- BRAND:
- We can be Heroes
- AGENCY:
- Agencia Vena
Jaguar
- BRAND:
- We can be Heroes
- AGENCY:
- Agencia Vena
Desert
- BRAND:
- We can be Heroes
- AGENCY:
- Agencia Vena
Cliff
- BRAND:
- We can be Heroes
- AGENCY:
- Agencia Vena
Canyon
- BRAND:
- We can be Heroes
- AGENCY:
- Agencia Vena