Maria Grivas

Maria Grivas

Chief Digital Officer at UM
Sydney, Australia

About me

Hello. I'm completely in awe of the disruption that continues to challenge us as marketers. As a natural-born problem solver I see in this an opportunity to overcome some of the most persistent barriers that hamper success.


I love what I do because it allows me to stretch into many aspects of my capability - I get to be mathematical, creative, passionate, technical, collaborative - all in equal parts.


My marketing-world utopia right now - as a collective (advertisers, publishers, agencies) we adopt better marketing practices in support of a positive customer value exchange so that ad avoidance such as ad blockers, don't need to be a consumer consideration. 

Positions

Chief Digital Officer
UM Australia
January 2016 - Present (8 years 4 months)
Head of Digital
IPG Mediabrands
January 2014 - December 2015 (1 year 11 months)
National Digital Director
UM Australia
November 2011 - December 2013 (2 years 1 month)
Sales Strategy Manager
June 2008 - November 2011 (3 years 5 months)
Yahoo!7 is a comprehensive and engaging online destination for Australian consumers and advertisers. A joint venture between the Seven Network Limited and Yahoo! Inc, Yahoo!7 brings together the online assets of a global internet leader and premium television and magazine content from Seven Media Group.
Account Director
Insite Organisation
April 2004 - July 2008 (4 years 3 months)
Insite Organisation is a specialist marketing company that provides integrated business and communication solutions across four main disciplines – marketing & sponsorships, media planning, buying and leveraging, events and PR.

Education

BA/BED English and History; Education

1999 - 2003 (4 years)

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