| Title | Samsung |
| Agency | FCB Paris |
| Campaign | Samsung |
| Advertiser | Samsung |
| Brand | Samsung |
| Date of First Broadcast/Publication | 1999 / 5 |
| Product | Mobile Phone |
| Business Sector | Mobile Telephones & tablets |
| Tagline | Samsung SGH 600. The latest evolution |
| Story | wa can see a carved stone and a mobile phone. Under the stone it is written: Age of the carved stone. Under the mobile phone: age of the speech recognition. The ads puts formward the notion of the new era in the mobile phone sector with the Samsung mobile phone. |
| Media Type | Magazine |
| Market | France |
| Creative Director | Eric Allouche |
| Copywriter | Didier Stora |
| Art Director | Hélène Huteau |
| Photographer | Jean-François Aloïsi |
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