Title | Would You? |
Agency | Meteorite |
Campaign | Would You? |
Advertiser | World Vision |
Brand | World Vision |
Posted | July 2008 |
Business Sector | Charities, Foundations, Volunteers |
Story | Today 1.1 billion people will have no choice but to drink dirty water. Thanks to an accident of birth, you're not one of them. But what if you were? If you had to wash the dishes with it, bathe in it, drink it - and ask yourself this question-if you had to give dirty water to those you love knowing it could kill them, would you? |
Philosophy | World Vision has produced a hard hitting viral to emphasise the fundamental importance of clean water for daily life, sanitation and hygiene and how 1.1 billion people worldwide are without this basic human need. |
Media Type | Web Film |
Length | |
More Information | www.worldvision.org.uk/water |
Production Company | Ridley Scott Creative Group |
Copywriter | Dan Douglass |
Art Director | Gavin Mackinnon-Little |
Account Planner | Andy Rowe |
Director | Ronnie West |