My Latest Work
SEE ALL WORKPint Block
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About me
Mark Roalfe is Chairman and Co-Founder of Rainey Kelley Campbell Roalfe/Y&R.
He co-founded Rainey Kelly Campbell Roalfe 15 years ago with his then-partner Robert Campbell, and MT Rainey. He has been Chairman for nine years.
Mark began his career in advertising in 1984.
Sector Experience
- Road Safety
- Health & Pharmaceutical Products
- Travel Agencies, Tour Operators
- Leisure Parks, Zoos & Fairs
- Banking & Financial Services, Investments, Stock Brokers
- TV/Radio Programs & Stations
- Airlines, Airports, Railways, Bus Lines, Ferries & Cruises
- Disease Awareness, Support Groups & Associations
- Department Stores, Supermarkets
- Eyewear
- Yogurt
- Food
- Canned Food
- Destinations (Countries & Places)
- Hotels, Resorts
- Automotive
- Clothing
- Apparel & Accessories Stores
- Four Wheel Drive, SUV(Sports Utility Vehicle)
- Beers, Ciders, Lagers
- Institutional/Public Interest/Non-Profit Org.
- Biscuits, Bread, Crispbread
- Telecommunications Services
- Others
- Home Furniture
- Charities, Foundations, Volunteers
- Corporate Communication
- Online Press, Media & Information
- Cheese
- Wines, Champagnes
- Internet Service Providers
- Cable / Satellite Services
- Newspapers, Magazines, Books
- Cars
- Culture, Leisure & Sport
Awards
- 2021 Advertising Creative Circle Awards
- 2020 D&AD Awards
- 2020 Epica Awards
- 2018 CLIO Awards
- 2018 Kinsale Shark Advertising Festival
- 2018 D&AD Awards
- 2017 Kinsale Shark Advertising Festival
- 2016 Kinsale Shark Advertising Festival
- 2016 British Arrows Craft
- 2016 CLIO Awards
- 2015 The APA Show
- 2015 LIA
- 2014 The APA Show
- 2014 Advertising Creative Circle Awards
- 2014 LIA
- 2013 Epica Awards
- 2013 British Arrows
- 2012 Epica Awards
- 2012 CLIO Awards
- 2012 The New York Festivals Advertising Awards
- 2012 Cíclope International Advertising Craft Festival
- 2012 ANDY Awards
- 2012 Advertising Creative Circle Awards
- 2012 British Arrows
- 2012 The One Show
- 2012 D&AD Awards
- 2011 Advertising Creative Circle Awards
- 2011 LIA
- 2011 Kinsale Shark Advertising Festival
- 2011 Cannes Lions International Festival of Creativity
- 2011 Epica Awards
- 2011 CLIO Awards
- 2011 Eurobest
- 2011 ACT Responsible Tributes
- 2011 Campaign Big Awards
- 2011 British Arrows
- 2010 D&AD Awards
- 2010 Cannes Lions International Festival of Creativity
- 2010 The New York Festivals Advertising Awards
- 2010 Epica Awards
- 2010 Advertising Creative Circle Awards
- 2010 Eurobest
- 2010 Kinsale Shark Advertising Festival
- 2010 British Arrows
- 2010 LIA
- 2009 Cannes Lions International Festival of Creativity
- 2009 International Car Advertising Film Festival / SATCAR, Festival International du Film Publicitaire Automobile
- 2009 British Arrows
- 2009 CLIO Awards
- 2009 LIA
- 2009 Advertising Creative Circle Awards
- 2009 Eurobest
- 2009 Kinsale Shark Advertising Festival
- 2008 British Arrows
- 2006 Awards for National Newspaper Advertising - the ANNAs
- 2004 Epica Awards
- 2004 Campaign Press Advertising Awards
- 2004 Advertising Creative Circle Awards
- 2004 Cannes Lions International Festival of Creativity
- 2003 Cannes Lions International Festival of Creativity
- 2003 Effie Awards Europe
- 2003 Campaign Poster Awards
- 2003 D&AD Awards
My Work
SEE ALL WORKDad
- BRAND:
- Center Parcs
- AGENCY:
- VML
Big Sister
- BRAND:
- Center Parcs
- AGENCY:
- VML
Mum
- BRAND:
- Center Parcs
- AGENCY:
- VML
The More The Merrier
- BRAND:
- Club Lloyds
- AGENCY:
- Y&R London
The Fearless are Here
- BRAND:
- BBC
- AGENCY:
- Y&R London
The Mind Games Upgrade Trick
- BRAND:
- Emirates
- AGENCY:
- Y&R London
The Special Occasion Upgrade Trick
- BRAND:
- Emirates
- AGENCY:
- Y&R London
The Serenade Upgrade Trick
- BRAND:
- Emirates
- AGENCY:
- Y&R London
Economy Class
- BRAND:
- Emirates
- AGENCY:
- Y&R London
Positions
The More The Merrier
- BRAND:
- Club Lloyds
- AGENCY:
- Y&R London
The Fearless are Here
- BRAND:
- BBC
- AGENCY:
- Y&R London
The Mind Games Upgrade Trick
- BRAND:
- Emirates
- AGENCY:
- Y&R London
The Special Occasion Upgrade Trick
- BRAND:
- Emirates
- AGENCY:
- Y&R London
The Serenade Upgrade Trick
- BRAND:
- Emirates
- AGENCY:
- Y&R London
Economy Class
- BRAND:
- Emirates
- AGENCY:
- Y&R London
Mukuru
- BRAND:
- Oxfam
- AGENCY:
- Y&R London
17 Shillings
- BRAND:
- Oxfam
- AGENCY:
- Y&R London
Christmas with love from Mrs Claus
- BRAND:
- M&S
- AGENCY:
- Y&R London
Olympics Rio (90s)
- BRAND:
- BBC
- AGENCY:
- Y&R London
Olympics Rio (15s)
- BRAND:
- BBC
- AGENCY:
- Y&R London
Seen It All
- BRAND:
- Randoph Engineering
- AGENCY:
- Y&R London
Me & My Shadow
- BRAND:
- Danone
- AGENCY:
- Y&R London
The Art Of Summer
- BRAND:
- M&S
- AGENCY:
- Y&R London
Telescope
- BRAND:
- Bank of Scotland
- AGENCY:
- Y&R London
Chess
- BRAND:
- Bank of Scotland
- AGENCY:
- Y&R London
- 2018 CLIO Awards
- 2018 Kinsale Shark Advertising Festival
- 2018 D&AD Awards
- 2017 Kinsale Shark Advertising Festival
- 2016 Kinsale Shark Advertising Festival
- 2016 British Arrows Craft
- 2016 CLIO Awards
- 2015 The APA Show
- 2015 LIA
- 2014 The APA Show
- 2014 Advertising Creative Circle Awards
- 2014 LIA
- 2013 Epica Awards
- 2013 British Arrows
- 2012 Epica Awards
- 2012 CLIO Awards
- 2012 The New York Festivals Advertising Awards
- 2012 Cíclope International Advertising Craft Festival
- 2012 ANDY Awards
- 2012 Advertising Creative Circle Awards
- 2012 British Arrows
- 2012 The One Show
- 2012 D&AD Awards
- 2011 Advertising Creative Circle Awards
- 2011 LIA
- 2011 Kinsale Shark Advertising Festival
- 2011 Cannes Lions International Festival of Creativity
- 2011 Epica Awards
- 2011 Eurobest
- 2011 ACT Responsible Tributes
- 2011 Campaign Big Awards
- 2011 British Arrows
- 2010 D&AD Awards
- 2010 Cannes Lions International Festival of Creativity
- 2010 The New York Festivals Advertising Awards
- 2010 Epica Awards
- 2010 Advertising Creative Circle Awards
- 2010 Eurobest
- 2010 Kinsale Shark Advertising Festival
- 2010 British Arrows
- 2010 LIA
- 2009 Cannes Lions International Festival of Creativity
- 2009 International Car Advertising Film Festival / SATCAR, Festival International du Film Publicitaire Automobile
- 2009 British Arrows
- 2009 CLIO Awards
- 2009 LIA
- 2009 Advertising Creative Circle Awards
- 2009 Eurobest
- 2009 Kinsale Shark Advertising Festival
- 2008 British Arrows
- 2006 Awards for National Newspaper Advertising - the ANNAs
- 2004 Epica Awards
- 2004 Campaign Press Advertising Awards
- 2004 Advertising Creative Circle Awards
- 2004 Cannes Lions International Festival of Creativity
- 2003 Cannes Lions International Festival of Creativity
- 2003 Effie Awards Europe
- 2003 Campaign Poster Awards
- 2003 D&AD Awards
First Choice
- BRAND:
- All inclusive
- AGENCY:
- SiD@RKCR/Y&R