| Title | Indian Concorde |
| Agency | Admerasia, Inc. |
| Campaign | Concorde - MoneyGram |
| Advertiser | MoneyGram |
| Brand | MoneyGram International |
| Posted | December 1999 |
| Product | International Money Transfer |
| Business Sector | Banking, Finance, Law & Insurance |
| Tagline | MoneyGram - You can depend on us |
| Story | The image used is that of a Concorde flying over a globe - the sub-continent is reflected in the globe with the image of South Asian in the background to add the human element. The copy highlights the main information about the company and its services. The agent message and company logos and toll free numbers are also present clearly on the ad. The ad symbolizes speed , technology , safety and efficiency - global branding. |
| Media Type | Magazine |
| Market | India |
| Creative Director | Jeff Lin |
| Copywriter | Cesar Virina |
| Art Director | Rajiv Samvatsar |
More Work
SEE ALLHondashi Beef Poster (front)
- BRAND:
- Hondashi
- AGENCY:
- Admerasia, Inc.
Dollar Bill
- BRAND:
- MoneyGram International
- AGENCY:
- Admerasia, Inc.
Hondashi Beef Launch
- BRAND:
- Hondashi
- AGENCY:
- Admerasia, Inc.