My Latest Work
SEE ALL WORKLittle Changes Change Everything
Squirrel 2
Squirrel 1
Rabbit 2
About me
Al is responsible for some of the most memorable campaigns in advertising history, including Tango, Pot Noodle, Martini and ITV.
His career has seen him win some of the most prestigious awards in the industry; such as three D&AD pencils, a US One Show Gold, Cannes, British Television Advertising and Creative Circle. He has also been part of the TV Judging Panel at Cannes.
Sector Experience
- Public Transport, Mass Transit
- Government & Other Authorities
- Online Retail, E-store
- Banking & Financial Services, Investments, Stock Brokers
- Hospitals, Healthcare facilities & Medical Services
- Clothing
- Institutional/Public Interest/Non-Profit Org.
- Public Safety, Health & Hygiene
- Cars
- Alcoholic
- Feminine Hygiene
- Others
- Human Rights
- Apparel & Accessories Stores
- Beverages
- Charities, Foundations, Volunteers
- Beers, Ciders, Lagers
- Video Games/Consoles
- Internet Service Providers
- Skin Care
- Soft Drinks, Tonics
Awards
- 2021 Epica Awards
- 2018 D&AD Impact
- 2017 LIA
- 2017 The One Show
- 2017 British Arrows
- 2017 D&AD Awards
- 2016 The One Show
- 2016 ANDY Awards
- 2016 Cannes Lions International Festival of Creativity
- 2016 Care Awards
- 2016 Eurobest
- 2016 D&AD Impact
- 2015 Cannes Lions International Festival of Creativity
- 2015 D&AD Awards
- 2015 The APA Show
- 2015 Advertising Creative Circle Awards
- 2015 Kinsale Shark Advertising Festival
- 2015 British Arrows
- 2015 CLIO Awards
- 2014 The One Show
- 2013 British Arrows
- 2013 Epica Awards
- 2011 British Arrows
- 2011 Advertising Creative Circle Awards
- 2004 IPA Effectiveness Awards
- 2003 CLIO Awards
- 2001 International Food and Beverage Creative Excellence Awards - FAB Awards
- 0 Eurobest
My Work
SEE ALL WORKRabbit 1
- BRAND:
- National Highways
- AGENCY:
- FCB London
Hedgehog 2
- BRAND:
- National Highways
- AGENCY:
- FCB London
Hedgehog 1
- BRAND:
- National Highways
- AGENCY:
- FCB London
Ocado Inspired Choice
- BRAND:
- Ocado
- AGENCY:
- St. Luke’s Communications
10,000 Price Promises
- BRAND:
- Ocado
- AGENCY:
- St. Luke’s Communications
You'll Totally Get There
- BRAND:
- TotallyMoney
- AGENCY:
- St. Luke’s Communications
SHN Stay Home Now
- BRAND:
- NHS & Key-Workers
- AGENCY:
- St. Luke’s Communications
Picnic Picks
- BRAND:
- Ocado
- AGENCY:
- St. Luke’s Communications
Positions
Little Changes Change Everything
- BRAND:
- National Highways
- AGENCY:
- FCB London
Squirrel 2
- BRAND:
- National Highways
- AGENCY:
- FCB London
Squirrel 1
- BRAND:
- National Highways
- AGENCY:
- FCB London
Rabbit 2
- BRAND:
- National Highways
- AGENCY:
- FCB London
Rabbit 1
- BRAND:
- National Highways
- AGENCY:
- FCB London
Hedgehog 2
- BRAND:
- National Highways
- AGENCY:
- FCB London
Hedgehog 1
- BRAND:
- National Highways
- AGENCY:
- FCB London
Me Again, Again (This Girl Can 2020)
- BRAND:
- Sport England
- AGENCY:
- FCB London
This Girl Can Phenomenal Women
- BRAND:
- Sport England
- AGENCY:
- FCB London
Menu
- BRAND:
- Pearson
- AGENCY:
- FCB London
Medicine
- BRAND:
- Pearson
- AGENCY:
- FCB London
Card
- BRAND:
- Pearson
- AGENCY:
- FCB London
Board Games
- BRAND:
- Pearson
- AGENCY:
- FCB London
Bills
- BRAND:
- Pearson
- AGENCY:
- FCB London
Road
- BRAND:
- BMW
- AGENCY:
- FCB London
Grants The Journey by Loren Denis
- BRAND:
- Grants
- AGENCY:
- FCB London
- 2018 D&AD Impact
- 2017 LIA
- 2017 The One Show
- 2017 British Arrows
- 2017 D&AD Awards
- 2016 The One Show
- 2016 ANDY Awards
- 2016 Cannes Lions International Festival of Creativity
- 2016 Care Awards
- 2016 Eurobest
- 2016 D&AD Impact
- 2015 Cannes Lions International Festival of Creativity
- 2015 D&AD Awards
- 2015 The APA Show
- 2015 Advertising Creative Circle Awards
- 2015 Kinsale Shark Advertising Festival
- 2015 British Arrows
- 2015 CLIO Awards
- 2013 British Arrows
- 0 Eurobest
Ocado Inspired Choice
- BRAND:
- Ocado
- AGENCY:
- St. Luke’s Communications
10,000 Price Promises
- BRAND:
- Ocado
- AGENCY:
- St. Luke’s Communications
You'll Totally Get There
- BRAND:
- TotallyMoney
- AGENCY:
- St. Luke’s Communications
SHN Stay Home Now
- BRAND:
- NHS & Key-Workers
- AGENCY:
- St. Luke’s Communications
Picnic Picks
- BRAND:
- Ocado
- AGENCY:
- St. Luke’s Communications
BBQ Bundle
- BRAND:
- Ocado
- AGENCY:
- St. Luke’s Communications
Unleash your vibe
- BRAND:
- River Island
- AGENCY:
- St. Luke’s Communications
Pass The Parcel
- BRAND:
- Very.co.uk
- AGENCY:
- St. Luke’s Communications
Elsie’s gift
- BRAND:
- Very.co.uk
- AGENCY:
- St. Luke’s Communications
Anna and Ulfie
- BRAND:
- Very.co.uk
- AGENCY:
- St. Luke’s Communications
Period Drama
- BRAND:
- Mooncup
- AGENCY:
- St. Luke’s Communications
Very Spring Fashion 2016
- BRAND:
- Very.co.uk
- AGENCY:
- St. Luke’s Communications
Strongbow ‘Bittersweet’
- BRAND:
- Strongbow
- AGENCY:
- St. Luke’s Communications
Moments of Truth
- BRAND:
- Strongbow
- AGENCY:
- St. Luke’s Communications
Push It
- BRAND:
- Strongbow
- AGENCY:
- St. Luke’s Communications
Dog Show
- BRAND:
- John Smith's
- AGENCY:
- TBWA\London
Antique
- BRAND:
- John Smith's
- AGENCY:
- TBWA\London
No Nonsense / Diner
- BRAND:
- John Smith's
- AGENCY:
- TBWA\London
Graduation BBQ
- BRAND:
- Sony PlayStation 3
- AGENCY:
- TBWA\London