Title | Will you dance with me |
Agency | J. Walter Thompson Melbourne |
Campaign | Will you dance with me |
Advertiser | La Trobe University |
Brand | La Trobe University |
Posted | September 2015 |
Business Sector | State Education |
Story | To show the power of dance as a treatment for Parkinson’s, La Trobe University teamed up with J. Walter Thompson and JCDecaux Australia to create interactive panels at Flinders St Station, Southern Cross Station and Melbourne Central. The campaign utilises interactive Innovate panels to showcase |
Media Type | Case Study |
Length | |
Production | AIRBAG |
Creative Director | Tim Holmes |
Art Director | Lucy Logan |
Copywriter | Holly Burgess |
Producer | Miryana Velyanovski |
Media Planner | Carat |
Media partnership | JCDecaux Innovate |