Title | Home Movie |
Agency | Y&R London |
Campaign | Home Movie |
Advertiser | Marks & Spencer |
Brand | M&S |
Date of First Broadcast/Publication | 2008 / 11 |
Business Sector | Department Stores, Supermarkets |
Philosophy (original language) | One of the great traditions of Christmas is the home movie. People love to make them and then share them with family and friends. This commercial is our Christmas home movie that we’re going to share with the nation. The commercial shows the M & S girls and their friends (Take That) filming themselves in the run-up to Christmas and over the big day itself. Sometimes they seem aware of the camera, sometimes they don’t. Set in warm, intimate and homely surroundings we see the friends celebrating the kind of Christmas we all dream of, enjoying many magical moments that make this time of year so special. |
Problem (original language) | To announce to the nation’s women that the M&S’ Winter Collection has arrived and to wish all M&S customers a Merry Christmas! |
Media Type | Television |
Length | |
Market | United Kingdom |
Soundtrack | Winter Wonderland |
Production Company | Ridley Scott Creative Group |
Editor | Final Cut |
Post Production | MPC LDN |
Audio Post Production | Wave Studios |
Actor / Celebrity | Take That |
Actor / Celebrity | Lyle Cole |
Actor / Celebrity | Myleene Klass |
Actor / Celebrity | Twiggy Lawson |
Actor / Celebrity | Noémie Lenoir |
Creative Partner | Pip Bishop |
Creative Partner | Chris Hodgkiss |
Executive Creative Director | Mark Roalfe |
Account Director | Katie Zeitlin |
Agency Producer | Jody Allison |
Assistant Agency Producer | Katie Halil |
Account Planner | Lucy Howard |
Director | Dawn Shadforth |
Producer | Lucy Sherwood |
Editor | Amanda James |
Post Production | Josh King |