TOP5
TOP
5
Best ads of the week (in French)
The best ads and advertising campaigns of the week worldwide.

The week's Top5 marketing campaigns : Nov 9, 2016

1

Kerrygold - Perfect Day

Un journée parfaite enfin si l'on peut dire et si l'on regarde l'actualité...

TitlePerfect Day
Agency
Campaign Perfect Day
Advertiser Kerrygold
Brand Kerrygold

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Television
Length
Editorial Company
Director B....ey T...s Subscribers Only
Editor .d Ch....an Subscribers Only
2

IKEA - 25m2 SYRIA

Vivez l'expérience de vie syrienne dans votre magasin IKEA le plus proche.

Title25m2 SYRIA
BriefWhen you visit IKEA, the home interiors on display are always picture perfect. But “25 square metres of Syria” was different. It was an accurate reproduction of a real home just outside Damascus in Syria. IKEA’s posters and price tags told the story of the family and gave visitors a sense of what it must be like to live in a war zone.
Agency
Campaign 25m2 SYRIA
Advertiser Red Cross, NRK TV-aksjonen, IKEA
Brand IKEA

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
PhilosophySubscribers Only
ProblemSubscribers Only
ResultSubscribers Only
Media Type Case Study
Length
Creative / Art Direction S...re Ma.....en Subscribers Only
Copywriter M..a F....rø Subscribers Only
Account Manager ..a Eg......dal Subscribers Only
Account Director M...ka Au.....son Subscribers Only
Designer Ch.....an La.....en Subscribers Only
Designer A...ea E...m Subscribers Only
Designer ..e J...b ..�e S....um Subscribers Only
Agency Producer U..a H...ig Subscribers Only
Agency Producer T..E B....ARD Subscribers Only
3

Swissôtel Zurich - #VitalityRoom

Un nouveau concept d'hôtel et une installation avec une illusion d'optique bien sympathique.

Title#VitalityRoom
Agency
Campaign #VitalityRoom
Advertiser Swissôtel
Brand Swissôtel Zurich

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Outdoor/Out of Home
Length
Advertising Manager L...an R...n Subscribers Only
Advertising Manager A...ea ..u Subscribers Only
Advertising Manager Ev.....ia P...er Subscribers Only
Advertising Manager Je....er M...r Subscribers Only
Advertising Manager M....na An.....rg Subscribers Only
Advertising Manager M...on W...am Subscribers Only
Executive Creative Director Al.....er J...y Subscribers Only
Managing Director A...ea B...n Subscribers Only
Creative Director P...o Sc....ke Subscribers Only
Art Director Fr.....ck Ro....nn Subscribers Only
Project Manager A...la Cr.....ari Subscribers Only
Public Relations Expert R..o B....er Subscribers Only
Producer M....la T...mpi Subscribers Only
Production Company Ch.....te F...s Subscribers Only
Director L...s W...li Subscribers Only
Post Production S�....cht Subscribers Only
4

OXFAM INTERMON - I'm just your government

A l'occasion de la COP22, l'association OXFAM interpelle le gouvernement espagnol.

TitleI'm just your government
Agency
Campaign I'm just your government
Advertiser Oxfam Intermon
Brand OXFAM INTERMON

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
Media Type Web Film
Length
5

Corona - The Wall

Abattez les murs, libérez-vous, et maintenant, agissez...

TitleThe Wall
Agency
Campaign Desfronterizate
Advertiser AB Inbev
Brand Corona

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Television
Length
Production Company
Director R....GO SA....RA Subscribers Only
EDITOR'S PICK en partenariat avec PITCHVILLE
+1

Coca-Cola zero sucres - Coca Uber

Petit retour sur une opération rafraîchissante.

TitleCoca Uber
Agency
Campaign #UberZERO
Advertiser Coca-Cola Company
Brand Coca-Cola zero sucres

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
PhilosophySubscribers Only
ProblemSubscribers Only
Media Type Television & Cinema
Length
Head of Creatives F...s M...BE Subscribers Only
Head of Strategy A....ne D...d Subscribers Only
Art Director P..l V....et Subscribers Only
Copywriter FRA........NDRE TO....LE Subscribers Only
Art Supervisor M...DY H..Y Subscribers Only
Production Company P...ds m...a Subscribers Only
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