Title | Space Beans 1 |
Agency | Grey Worldwide Dubai |
Campaign | Space Beans |
Advertiser | Boon Coffee |
Brand | Boon Coffee |
Date of First Broadcast/Publication | 2023 / 3 |
Business Sector | Coffee, Tea, Chocolate Drinks, Breakfast Drinks |
Tagline | Explore New Grounds |
Story | The concept was inspired by the UAE's remarkable achievements in space exploration, highlighting the interplay between new coffee varieties and unexplored planetary surfaces. Grey partnered with a coffee stylist, and a photographer in Spain to create these unique visuals. Together, they generated a plethora of stunning images of the cosmos that beautifully capture the essence of space exBoon coffee stores, a renowned home-grown UAE brand, has launched its new campaignploration. |
Media Type | |
Executive Creative Director | Pablo Maldonado |
Associate Creative Director | Khaled Ibrahim |
Art Director | Rolando Ruiz |
Art Director | Madhruth Zaman |
Copywriter | Ritabrata Saha |
Designer | Madhruth Zaman |
Account Manager | Richa Rai |
Photographer | José Antonio Bernat Bacete |
Advertising Manager | Orit Mohammed Abdurahman |