Title | Rugby |
Agency | MullenLowe South Africa |
Campaign | Rugby |
Advertiser | Industry Association for Responsible Alcohol Use |
Brand | ARA |
Posted | November 2009 |
Business Sector | Anti-Drug/Alcohol/Tobacco Message |
Tagline | Who says one more drink won't hurt? Be responsible |
Media Type | Television & Cinema |
Market | South Africa |
Production Company | Velocity Films |
Director | Anton Visser |
Account Manager | Lizanne Peters |
Executive Creative Director | Kirk Gainsford |
Creative Director | Kirk Gainsford |
Art Director | Cameron Watson |
Copywriter | Simon Lotze |
Agency Producer | Ali Coetzee |
Producer | Prenneven Govender |