Title | Ads against Imbalance |
Agency | Paradais DDB |
Campaign | Medios contra el desbalance |
Advertiser | Real |
Brand | Real |
Date of First Broadcast/Publication | 2020 / 10 |
Business Sector | Food |
Tagline | Ads against imbalance |
Story | We tilt the covers of major media outlets and the formats of some advertising media to draw attention to the existing imbalance in nutrition. |
Media Type | Case Study |
Length | |
Creative Director | Sergio Moraga |
Strategic Planner | Maria Paula Mera |
Concept Provider / Copywriter | Felipe Legarda |
Creative Director/ art director | Francisco Federico Félix Galarza |