Title | Bad Indiana |
Agency | Paradais DDB |
Campaign | Bad Soundtracks |
Advertiser | Cinemark Ecuador |
Brand | Cinemark |
Date of First Broadcast/Publication | 2021 / 12 |
Story | Online streaming is the biggest threat to the cinema industry, but there is one thing the internet will never be better at: the experience of watching a movie. Cinemark, the brand with the most technology in its movie theaters, knows this. And they prove it in this radio campaign. |
Media Type | Radio |
Length | |
Market | Ecuador |
Chief Creative Officer | Agustín Febres-Cordero |
Chief Strategic Officer | Ricardo Medina |
Creative Director | Tyto Garces Custode |
Creative Team | Juan Pablo Jaramillo |
Creative Team | Alejandra Gaitán |
Creative Team | Jonathan Muñoz |
Account Director | Gabriela Vaca de Guzmán |