Title | Getting Better |
Agency | BBDO Canada |
Campaign | Push What's Possible |
Advertiser | AT&T Inc. |
Brand | AT&T |
Date of First Broadcast/Publication | 2022 / 4 |
Business Sector | Telecommunications Services |
Story | NA |
Philosophy | Creative studio Nice Shoes has provided the colour grade for AT&T’s comedic new campaign, which celebrates 2022’s Masters Tournament with a host of famous faces - all lamenting their lack of golfing ability. The ‘Push What’s Possible’ campaign from BBDO promotes AT&T’s impressive network benefits in a variety of sporting situations, which sees the likes of Nick Jonas get distracted by spam callers and Charles Barkley enlisting the help of David Robinson to improve his skills. Viewers also witness Jordan Spieth take advantage of Colin Jost and Ralph Macchio’s enthusiasm to learn, and Maria Fassi call on golfing legends Nancy Lopez and Ben Crenshaw to help Eva Longoria. |
Media Type | Integrated Media/360 Activation |
Length | |
Chief Creative Officer | Matt Miller |
Executive Creative Director | Susan Young |
Executive Creative Director | Daniela Vojta |
Creative Director | EJ Lee |
Creative Director | Matt Vescovo |
Social Creative | Kristin Clark |
Social Creative | Matthew Low |
EVP Executive Creative Director | Julie Collins |
VP/Group Executive Producer | Chance Bassett |
Producer | Briana Hemphill |
Production Company | Ruckus Films |
Director | JJ Adler |
Managing Director/ Executive Producer | Greg Jones |
HOP | Sabrina Mossberg |
Producer | Peter Slowey |
Editing Company | Cosmo Street |
Editorial Company Executive Producer | Maura Woodward |
editorial HOP | Luiza Naritomi |
Editorial Senior Producer | Amanda Slamin |
Editor | Justin Trovato |
Editor | Tessa Davis |
Social Editor | Josh Berger |
Assistant Editor | Alexandra Jimenez |
Assistant Editor | George Irizarry |
Colorization | Nice Shoes |
Colorist | Chris Ryan |
Color Producer | Andrew Pandolfino |
Color Producer | Paul DeKams |
Executive Producer Color | Jason Farber |
Color Assist | Matthew Annitto |
Color Assist | Tom Tomlinson |
Color Assist | Glenn Weidlich |
Audio Post Production | Heard City |
Managing Partner | Gloria Pitagorsky |
Sound Designer | Mike Vitacco |
Mixer | Mike Vitacco |
Mixer | Phil Loeb |
Executive Producer, Mix | Sasha Awn |
Executive Producer, Mix | Jackie James |
Senior Producer, Mix | Liana Rosenberg |
Mix Producer | Nick Duvarney |
Assistant Producer, Mix | Dylan Stetson |
Assistant Mixer | Chenoa Tarin |
Assistant Mixer | Zoltan Monori |
Assistant Mixer | Virginia Wright |
Assistant Mixer | Seth Brogdon |
Assistant Mixer | Ronnie Stapleton |
Finishing | Mill NY |
VFX Supervisor / Creative Director | Chris Bernier |
VFX Senior Executive Producer | Camila de Biaggi |
VFX Producer | Tierney Farrell |
Senior VFX Producer | Ed Rilli |
Concept | Roger Hom |
2D Lead | Asaf Yeger |
2D Lead | Tom McCullough |
Compositor | Scott Winston |
Compositor | Russell Mack |
Compositor | Richard Aponte |
Compositor | Navid Bagherzadeh |
Compositor | Michael Glen |
Compositor | Mike Roy |
Compositor | Dylan Nett |
Compositor | David Piombino |
Animation | Rob Somers |
Animation | Goran Ognjanovic |
3D Modeler | Tarun Nishad |
3D Modeler | Jemmy Molero |
Lighting | Mirelle Underwood |
Motion Designer | Paolo Garcia |
3D Rigging | Sebastian Garcia |
Actor / Celebrity | Eva Longoria |