Adrien Millot
Directeur artistique at _
Paris , France
TitleMovember Day One
Agency
Campaign Movember
Advertiser KFC
Brand KFC
Date of First Broadcast/Publication 2020 / 11
Business Sector Restaurants & Fast Food
Philosophy Colonel Sanders shaves for Movember. Movember, the month formerly known as 'November', is a moustache - growing charity event that raises funds and awareness for men’s health. The rules are simple, s tart clean - shaven, then let your Mo take the spotlight and start conversations. On November 1 st , one of the most famous moustache wearers, Colonel Sanders, decided to raise awareness for the Movember movement by shaving on day one. KFC France replaced its famous logo with a shaved one on all its media for one day. Inviting KFC fans to be part of the Movember initiative
Media Type Integrated Media/360 Activation
Length

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