Title | HORNBACH “In your corner.” |
Agency | HeimatTBWA\ |
Campaign | HORNBACH “In your corner.” |
Advertiser | Hornbach |
Brand | Hornbach |
Posted | November 2018 |
Business Sector | Transport, Travel and Tourism |
Story | HORNBACH is known for their massive product range. So massive that people tend to forget that there's more to a great DIY store: Amazing service. The HORNBACH Interconnented Retail services entail a series of various online and offline services for the DIY-er, such as a professional wood-cutting service, transporter rental, reserve & collect, machinery rental and many, many more.Sounds like a dry subject? Can you communicate such a factual message and still show a sense of humor?HORNBACH accepted the challenge to visualize the perfect interplay of the Interconnected retail services with a cinematic, rapid camera ride through their massive markets, only coming to a halt when we are right in the middle of the service in question. Paired with visual comedy and the typical dry HORNBACH humor, the ride through the services ends with a thought-provoking, crucial question:What would your project be ... without HORNBACH's Interconnected Retail? |
Media Type | Television |
Creative Director | Marlon Fischer |
Creative Director | Felix Pfannmüller |
Copywriter | Teresa Guggenberger |
Art Director | Andrés Escobar |
Art Director | Sascha Jörres |
Photographer | Peter Matjasko |
Production Company | KANU FILM GMBH |
Director | Andre Maat |
Producer | Ivo Van Riet |
Agency Producer | Kerstin Heffels |
Chief Creative Officer | Guido Heffels |
Chief Creative Officer | Matthias Storath |
Account Management Supervisor | Philippe Brandt |
Account Management Supervisor | Tim Holtkötter |
Account Manager | Franziska Lequen |
Executive Producer | Lutz Müller |
Editor | Marty Schenk |
Editor | Paul Schwabe |
Music Composer | Rudolf Moser |
Sound Design Company | LOFT Studios GmbH |
Sound Producer | Cerstin Cassidy |
Sound Producer | Alexander Stothfang |
Sound Designer | David Arnold |
Special Effects / VFX | Arri Mitte |
Production Designer | Roland Mylanus |