Title | Forrest |
Agency | BBDO New York |
Campaign | The Face Of Distracted Driving |
Advertiser | AT&T Inc. |
Brand | AT&T |
Posted | January 2019 |
Business Sector | Telecommunications Services |
Story | We open on a young man speaking to camera about how his life might have turned out differently. As we hear his VO, we see photos and home video footage of him as a young boy. When we cut back to him, it’s revealed that this is what Forrest Cepeda would look like today if he hadn’t been killed by a distracted driver seven years ago. We then reveal a newspaper clipping of his death. |
Media Type | Television & Cinema |
Finishing / VFX | The Mill New York |
Music | Human |
Creative Director | Kevin Mulroy |
Creative Director | Bianca Guimaraes |
Director of Integrated Production | David Rolfe |
Group Executive Producer | Julie Collins |
Executie Producer | Dan Blaney |
Production Company Producer | Bree Hopenwasser |
Account Director | Kathryn Brown |
Account Director | Katie Hollenkamp |
Account Director | Jaimie Donohue |
Account Manager | Katelyn Burns |
Account Executive | Caroline Main |
Chief Strategy Officer | Crystal Rix |
Strategy Director | Charles Baker |
Project Manager | Claire McCastle |
Production Company | Biscuit |
Director | Errol Morris |
Line Producer | Julie Ahlberg |
Managing Director | Shawn Lacy |
Executive Producer | Jeff McDougall |
Head of Production | Rachel Glaub |
Editing Company | Exile Editorial |
Editor | Steven Hathaway |
Assistant Editor | Molly Rokosz |
Executive Producer | Sasha Hirshfield |
Production Company Producer | Evyn Bruce |
Editorial & Finishing for Case Study Video | NO6 |
Editor | Ryan Bukowski |
Production Company Producer | Laura Molinaro |
Executive Producer | Corina Denison |
Chief Creative Officer | Angus Kneale |
Executive Creative Director | Ben Smith |
Creative Director | Gavin Wellsman |
Creative Director | Corey Brown |
Shoot Supervisor | Patrick Heinen |
Colorist | Fergus McCall |
Executive Producer | Rachael Trillo |
Senior Producer | Nirad Russell |
Co-ordinators | Sophie Mitchel |
Co-ordinators | Mia Lalanne |
2D Lead | Krissy Nordella |
2D Lead | Burtis Scott |
Music Composer | Corrie Brown |
Music Composer | Jamie Scott |
Music Composer | Kevan Lee |
Music Composer | Rob Meade |
Design | Bobby Ushiro |
Executive Producer | James Dean Wells |
Audio Post | Post Human |
Post Production | Craig Caniglia |
Age Progression Art | Phojoe |
Age Progression | Jovey Hayes |
Age Progression Art Direction | Emanuel Craciunescu |