Title | War on disease 1 |
Agency | The Community |
Campaign | War on disease |
Advertiser | UNICEF |
Brand | UNICEF UK |
Date of First Broadcast/Publication | 2018 / 10 |
Business Sector | Charities, Foundations, Volunteers |
Tagline | Give Children Superpowers |
Philosophy | Unicef UK, the world’s largest children’s charity, has launched their first work with newly appointed creative agency The Community. The campaign called "War on disease" outlines Unicef’s ongoing mission to eradicate global disease via vaccines. The film is set to Sign of the Times by Harry Styles (who gave the charity permission to use the song free of charge) and features Lord of the Rings actor Orlando Bloom. The winter appeal campaign from the Publicis Groupe agency launches this week and will introduce a new and assertive campaign approach that ‘Declares War’ on deadly diseases and recruits people to sign up to join them in the battle to eradicate global illness. |
Media Type | Outdoor/Out of Home |
Length | |
VP Executive Creative Director | Mark Hunter |
VP Managing Director | Ryan Lietaer |
Planning Director | Fern Miller |
Account Director | Terri Turner |
Account Manager | David Jenkins |
Project Manager | Joe Durow |
Designer/Art Director | Stephen Vaughan |
Designer/Art Director | Adam Brewster |
Production Company | Bridle Productions |
Producer | Caroline Angell |
Research Company | Hazel May |
Editor | Matthew Prickett |
Editing Company | Cut and Run London |
Colorist | Henry Howard |
Colorization | Jogger Studios |
Post Production | Davide Pascolo |
Sound Designer | Jonny Platt |
Sound Design Company | Wave London |
Music negotiations | Anne Booty |