Marcin Samek
Chief Innovation Officer at McCann Worldgroup Sp. z o.o.
Warszawa, Poland
TitleThe Maths Test
Agency
Campaign The Maths Test
Advertiser Nobody's Children Foundation / NASK
Brand Nobody's Children
Date of First Broadcast/Publication 2014
Business Sector Charities, Foundations, Volunteers
Story An interactive film for the FDN (Nobody's Children Foundation) website, which showed the story of Adam, a young boy terrorized by a violent father. The viewers could save Adam from a beating by helping him solve three equations his father set him. The right answer was the Tax code for the FDN charity. A number you had to remember if you wanted to donate. 1% of your income Tax to the charity. 
Media Type Web Film
Length
Art Director
Executive Creative Director
Copywriter
Director of Photography (DOP)
Account Director
Strategic Planner
Production Company
Production Company
Director

People related to this work

Talent you might be interested in

Trending

Create a free Talent profile and become a member of AdForum

Get Started