Title | Christmas doesn't need much. Only love |
Agency | Serviceplan Campaign |
Campaign | Christmas doesn't need much. Only love |
Advertiser | PENNY |
Brand | Penny |
Date of First Broadcast/Publication | 2018 / 11 |
Business Sector | Department Stores, Supermarkets |
Story | Lovingly handcrafted, the film tells the story of a single mother and her son. Although she doesn't have much money, she manages to prepare a wonderful Christmas gift for him, using only using her creativity and love. The film combines real sets with 3D animation. Music is at its core, as fragile female voice singing the apt lyrics of Elton John's "Your Song" give viewers insights into the character of the mother. Christmas doesn’t need much: only love. |
Media Type | Television |
Length | |
Executive Creative Director | Christoph Everke |
Executive Creative Director | Alexander Nagel |
Creative Director | Matthias Schuster |
Creative Director | Moritz Dornig |
Copywriter | Alessia Coschignano |
Art Director | Rebecca Labiner |
Copywriter | Nedim Aktas |
Copywriter | Iasonas Baliamis |
Art Director | Elena Sorokova |
Account Manager | Fabian Kleinmann |
Account Manager | Frederike Enk |
Account Manager | Julia Leibetseder |
Digital Agency | Plan.Net |
Executive Creative Director | Michael Reill |
Copywriter | Marc Hermann Hofmann |
Art Director | Alexander Kneifel |
Account Manager | Nadège Jaussi |
Account Manager | Franziska Borgwald |
Production Company | Glassworks Amsterdam |
Creative Director | Hugo Rodriguez Rodriguez |
Creative Director | Darren Macpherson |
Creative Director | Rudiger Kaltenhauser |
Special Effects / VFX | Darren Macpherson |
Special Effects / VFX | Rudiger Kaltenhauser |
On Set Supervisor | Darren Macpherson |
On Set Supervisor | Rudiger Kaltenhauser |
On Set Supervisor | Kyle Obley |
Art Director | Hugo Rodriguez Rodriguez |
3D Artist | Darren Macpherson |
3D Artist | Rudiger Kaltenhauser |
Cameraman | Jef Fleurkens |
Cameraman | Aaron Smith |
Cameraman | Davide Uccellani |
Lead Modeller | Matias Zadicoff |
Lead Modeller | Esteban Pedrozo |
Lead Modeller | José Manuel Abrantes |
Rigging | Tiaan Franken |
Rigging | Callum Austin |
Rigging | Jef Fleurkens |
Animation/3D | Darren Macpherson |
Animation/3D | Rudiger Kaltenhauser |
Animation/3D | Alastair Hearsum |
Animation/3D | Lionel Glenn Ewan |
Animation/3D | Casey Chelchinskey |
Animation/3D | Callum Austin |
Animation/3D | Jef Fleurkens |
Animation/3D | Roman Hinkel |