| Title | Wear la Rose |
| Agency | VCCP |
| Campaign | Wear la Rose |
| Advertiser | O2 |
| Brand | O2 |
| Date of First Broadcast/Publication | 2023 / 9 |
| Business Sector | Telecommunications Services |
| Story | O2’s new ‘Wear la Rose campaign celebrates, champions and rewards fans for their loyalty and support. As part of the campaign, O2 unveiled a unique fan-inspired piece of artwork outside the iconic Louvre Museum in Paris, which immortalises the bond between England Rugby fans and players. O2 customers can roam freely while in France, as O2 is the only major UK mobile network to offer inclusive roaming to all customers as standard. Through Priority from O2, the mobile operator will also provide rugby fans with a range of perks and deals over the coming months. |
| Media Type | Outdoor/Out of Home |
| Length | |
| Executive Creative Director | Chris Birch |
| Creative Director | Kimberley Gill |
| Creative Team | Tom Lee |
| Creative Team | Vicky David |
| Managing Partner | Emma Whitmarsh |
| Business Director | Charlotte Powell |
| Account Director | Emma Russell |
| Account Director | Jonathan Andrews |
| Account Manager | Matt Isard-McNulty |
| Account Manager | Freddie Rokison |
| Head Of Planning | Jenny Nichols |
| Planning Director | Hannah Martin |
| Account Planner | Nicholas Pirard |
| Agency Producer | Simon Keyworth |
| Agency Producer | Ali Power |
| Agency Producer | Romana Kitt |
| Agency Producer | Rose Nott |
| Production Company | Sliced Studio |
| Executive Creative Director | Jonny Parker |
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