Stockholms Stadsmission - "The Phone"

TBWA Stockholm

TBWA Stockholm Stockholm, Sweden

1172

This ad is part of the ACT Responsible Collection

Brand: Stockholms Stadsmission
Country: Sweden

Advertiser: Stockholms Stadsmission

Title	The Phone
Agency	TBWA Stockholm
Campaign	The Phone
Advertiser	Stockholms Stadsmission
Brand	Stockholms Stadsmission
Date of First Broadcast/Publication	2022 / 12
Business Sector	Charities, Foundations, Volunteers
Philosophy	Perception is not reality. We all know this to be true, but it can be hard to remember at times. In the new film for Stockholms Stadsmission, we go from the social media shaped perception of a smiling teenager showing off her personal style to the harsh reality of the same child living in exclusion and poverty. The Swedish nonprofit works to better the life of all socially vulnerable citizens of Stockholm, a purpose only made more relevant by the holiday season. The film is a request for support, utilizing effective and realistic filmmaking by Emilie Thalund. The spot was produced by Bacon and made with TBWA.
Media Type	Digital
Length	40 seconds
Production Company	Bacon Stockholm
Director	Emilie Thalund
Executive Producer	Mette Jermiin
Executive Producer	Samuel Cantor
Producer	Axel Herrlin
Director of Photography (DOP)	Viktor Skogqvist
2nd AD	Elin Ström
Production Coordinator	Juel Akervold
Focus Puller	Felix Svensson
DIT	Marcus Vasques
Gaffer	Mange Karlsson
Still photographer	Johan Wennerström
Sound Technician	Lars Jameson
Production Designer	Alexander Ehrnrooth
Props Assistant	Toivo Tolonen
Stylist	Rebecca Palmer
Hair and Makeup	Linda Liedberg
Production Assistant	Stella Nilsson
Post-production Producer	Louise Ryge
Editor	Jasmin Falk-Jensen
Colorist	Kajsa Kiuttu
Colorization	Tint Post
Sound Designer	Felicia Steen Holm
Sound Design Company	Ponytail Sound
Online & VFX	Johan Wiman
Music Composer	Johan Carøe
Agency Producer	Pernille Nylén Jansson
Creative Team	Elin Hjelte
Creative Team	Kalle Håkansson