Title | Never too old to be screwed |
Agency | mortierbrigade |
Campaign | Never too old to be screwed |
Advertiser | Equal Pay Day Europe - Zij-kant/PES |
Brand | Equal Pay Day |
Date of First Broadcast/Publication | 2018 / 2 |
Business Sector | Institutional/Public Interest/Non-Profit Org. |
Tagline | Women's pensions are 39% lower than men's. Increase your Inheritance. Close the gender pay gap |
Story | mortierbrigade presents its new annual campaign for Equal Pay Day Europe. The film is conceived as an ode to a young man's love for a slightly mature, or to put it bluntly: an old woman. An unexpected couple playing the lead roles in a tragic story, accompanied by the music of Daniel Johnston. In this campaign Equal Pay day Europe not only criticizes the wage gap, but also the impact it has on women's pensions. A gripping story that gets under your skin and shows the importance of equal pay for your inheritance. |
Media Type | Television & Cinema |
Length | |
Soundtrack | True Love Will Find You in the End |
Production Company | CZAR |
Post Production | CZAR |
Director | Joe Vanhoutteghem |
Music | Daniel Johnston |
Post Production | Bieke De Keersmaecker |
Editor | Nico Leunen |
Editor | Robin De Praetere |
Director of Photography (DOP) | Grimm Vandekerckhove |
Producer | Lander Engels |
Executive Producer | Eurydice Gysel |
Strategist | Dorien Mathijssen |
Head of Production | Charlotte Coddens |
Creative Team | Geoffrey Masse |
Creative Team | Nicolas Mouquet |
Creative Director | Jens Mortier |
Creative Director | Joost Berends |
Creative Director | Philippe de Ceuster |
Advertising Manager | Vera Claes |
Advertising Manager | Lesia Radelicki |
Advertising Manager | Katja Ziska |
Advertising Manager | Julie van Garsse |