| Title | LikeShow |
| Agency | Voskhod |
| Campaign | LikeShow |
| Advertiser | Ticketland |
| Brand | Ticketland |
| Date of First Broadcast/Publication | 2016 |
| Business Sector | Online Travel & Reservation Services |
| Story | To launch the Ticketland mobile app in St. Petersburg we introduced the first ever Instagram theatrical show. We found Instagramers from St. Petersburg, who posted photos of theatre life. They received likes, making up the well-known scenes from famous plays. In the Instagram accounts of any of those monolog lines, one could test their knowledge of the play and win a promo code |
| Media Type | Mobile Advertising |
| Length | |
| Creative Director | Andrey Gubaydullin |
| Copywriter | Anton Mamykin |
| Digital Creative Director | Dmitry Maslakov |
| Digital Art Director | Anna Maslyakova |
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