Title | Monday |
Agency | Publicis Groupe |
Campaign | Monday |
Advertiser | Publicis Foundation |
Brand | Working With Cancer Pledge |
Date of First Broadcast/Publication | 2023 / 1 |
Business Sector | Institutional/Public Interest/Non-Profit Org. |
Story | Monday is a tough day. But how tough can it be for someone who survived cancer, who’s been through hell, and is now going back to work? What is going on in their head? |
Philosophy | We follow our two protagonists’ journey in a film that has two layers: on one side, scenes of emotional yet joyful reunions in the workplace after being gone for so long. Under this, we have the subjective memories of the journey they’ve endured, visualized using metaphors to evoke the tough experience and battles they have gone through to get to the present day. The film is the tool to launch an international pledge to protect people working with cancer. |
Media Type | Case Study |
Length | |
Soundtrack | Divenire |
CEO Publicis Groupe France | Agathe Bousquet |
Copywriter | Marco Venturelli |
Art Supervisor | Maud Robaglia |
Creative Team | Laura Aondio |
Creative Team | Francesca Vitello |
Co Président Prodigious France | Christopher Thiery |
Business Director | Shannon Eddy |
Executive Producer | Jean-Luc Bergeron |
Production Company Producer | Gaëlle Delaporte |
Production Coordinator | Julia Mongin |
Director | Elena Petitti di Roreto |
Consultant Director | Martin de Thurah |
Director of Photography (DOP) | Thimios Bakatakis |
1st Assistant Director | Jean-François Fontanel |
Set Designer | Emmanuelle Duplay |
Model Making Monster | Atelier 69 |
Model Making Monster | Frederic Laine |
Costume Designer | Sonia Philouze |
Production Service UK | Mark Romanek (from Anonymous Content) |
Managing Director | Victoria Fitzwilliams |
Head of Production | Shion Hayasaka |
Post Production Image | Nathalie Depas Graf |
Post Production Sound | Joël Tessonneau |
Editor | Yannick Giffard |
Assistant Editor | Alex Petropavlovsky |
Jean-Clément Soret | |
Sound Research | Maxime Rouge |
Sound Research | Grégoire Bucaille |
Sound Engineer | Olivier Vehert |
Business Affair | Romain Busnel |
Business Affair | Clara Bonnel |
Executive Producer | Christophe Huchet |
Special Effects / VFX | Vincent Venchiarutti |
Shoot Supervisor | Damien Canaméras |
CG Supervisor | Guillaume Ho Tsong Fang |
Special Effects / VFX | Kahina Lamblin |
Animation/3D | Clotilde Blondel |
Rigging | Marine Sisnaki |
FX | Karim Lachaize |
FX | Cgi Lighting |
MOTION DESIGN | Vincent Ewald |
MOTION DESIGN | Alexandre Tarquini |
Concept Design | Alain Descamps |
Valentin Gingembre | |
Chief Creative Officer | Marco Venturelli |
Production Company | HENRY |
Creative Agency | Publicis Conseil |