Title | Subaru Family Rally |
Agency | DDB Canada |
Campaign | Subaru Forester Family Rally |
Advertiser | Subaru Corporation |
Brand | Subaru Canada |
Date of First Broadcast/Publication | 2013 / 4 |
Product | 2014 Forester |
Business Sector | Cars |
Tagline | Confidence in Motion |
Story | Buckle up and hold on tight! To demonstrate that the all-new 2014 Subaru Forester puts the sport back in SUV, we created the Forester Family Rally.In a nutshell, we put families in a Forester on a rally course. Watch all the action at http://www.familyrally.ca |
Philosophy | The latest Subaru campaign ‘rallies’ real families to experience the all-new 2014 Forester through mountainous terrain and rally landscape on a real racetrack. |
Media Type | Television & Cinema |
Length | |
More Information | www.familyrally.ca |
Production Company | OPC |
Audio House | Grayson Matthews |
Creative Director | Todd Mackie |
Creative Director | Denise Rossetto |
Copywriter | Allan Topol |
Copywriter | Mark Biernacki |
Art Director | Pete Ross |
Agency Producer | Andrew Schulze |
SVP, Business Unit Director (Account Team) | Michael Davidson |
Account Director (Account Team) | Peter Brough |
Senior Account Executive (Account Team) | Julia Morris |
Account Coordinator (Account Team) | Lindy Scott |
French Partner | Groupe Rinaldi Communication Marketing |
Creative (Groupe Rinaldi) | Jean-Charles Bullot |
President (Groupe Rinaldi) | Maurice Rinaldi |
Account Executive (Groupe Rinaldi) | Tanya Fouleman |
SVP Director of Strategic Planning | Tony Johnstone |
Senior Strategist | Sandra Moretti |
Strategist | Kevin McHugh |
Senior Cultivator (Social Media Strategy) | Melissa Smich |
Director, Social Media | Ed Lee |
Media Agency | OMD |
Client Communication Director (OMD) | Michelle Jairam |
Group Director of Strategy (OMD) | Jennifer Thompson |
Event Management | Vehicle Dynamics Group |
Production Company | Family Style |
Director | Chris Woods |
Director | GoodDearGood |
Line Producer | Oliver van Beek |
Post-Production Company | Poster |
Editor | Mark Paiva |
Editor | Danica Pardo |
Online Editor (Axyz) | Joel Saunders |
Colourist (Alter Ego) | Wade Odlum |
Casting Director | Jigsaw Casting |
Casting | Shasta Lutz |
Agency | Tribal Toronto |