Title | Other Patients |
Title (original language) | Otros pacientes |
Agency | VML Chile |
Campaign | Other Patients |
Advertiser | Fundación Nuestros Hijos |
Brand | Fundación Nuestros Hijos |
Date of First Broadcast/Publication | 2024 / 4 |
Business Sector | Charities, Foundations, Volunteers |
Philosophy | This is a campaign that supports the foundation's New Mental Health Program for Parents. The initiative reveals the hidden aspects of childhood cancer, showing the harsh reality that parents and caregivers face with their children during the disease. According to the US National Institutes of Health, these adults may experience symptoms similar to those of their children due to a lack of attention to their mental health. |
Media Type | Web Film |
Length | |
Global Chief Creative Officer | Debbi Vandeven |
Deputy Chief Creative Officer | Rafael Pitanguy |
Regional Chief Creative Officer | Nino Goldberg |
Deputy Regional Chief Creative Officer | Daniel Minaker |
Deputy Regional Chief Creative Officer | Sebastian Tarazaga |
Chief Creative Officer | Raimundo Undurraga |
Creative Vice President | Samer Zeidan |
Creative Director | Enzo Vargas |
Art Director | Trinidad Ayala |
Art Director | Ailline Ravillet |
Copywriter | Valentina Baeza |
Copywriter | Natalia Ponce |
Designer | Catalina Zambra |
Designer | Diego Prado |
Maker | Catalina Carreño |
Photographer | René Ocaranza |
Filmmaker | René Ocaranza |
Production Company | Accion Films |
Director | Francisco Recabarren |
Executive Producer | Camila Pazols |