| Title | Everything - 1 |
| Agency | MBA |
| Campaign | Everything - Office World |
| Advertiser | Office World |
| Brand | Office World |
| Posted | November 2004 |
| Business Sector | Retail, Distribution & Restaurants |
| Tagline | Everything your PC ever dreamed of |
| Philosophy | Focus on the PC |
| Problem | Sell More Office Products |
| Result | · The first year of MBAs appointment was associated with one of the most successful years in the brands history with a like for like sales increase of 104% and double digit uplifts of key product areas. · An integrated approach and adoption of the core idea into every channel has also seen significant lifts in web and tele-sales too. |
| Media Type | |
| Market | United Kingdom |
| Creative Director | Graham Kerr |