| Title | Matryoshkas Girl |
| Agency | Ruf Lanz Werbeagentur |
| Campaign | Withdrawn from the outside world |
| Advertiser | Autism Forum Switzerland |
| Brand | Autism Forum Switzerland |
| Posted | February 2020 |
| Business Sector | Disease Awareness, Support Groups & Associations |
| Tagline | Getting in touch with the outside world is difficult for people with autism. |
| Story | Autism Forum Switzerland’s main goal is to sensitize the population to the special characteristics of people with Autism Spectrum Disorder (ASD). And to awaken a better understanding for them. Solution: The individual manifestations of autism are diverse. But what all people with autism have in common are handicaps in their social behavior. They withdraw into themselves and have great difficulties getting in touch with the outside world. This is illustrated by "Matryoshkas", which are not painted on the outside as usual, but on the inside - with a lot of love for fine detail. |
| Media Type | |
| Account Executive | Miro Poffa |
| Copywriter | Markus Ruf |
| Art Director | Isabelle Hauser |
| Art Director | Mario Moosbrugger |
| Creative Director | Danielle Lanz |
| Creative Director | Markus Ruf |
| Photography / Illustration | Carioca Studio |
| Production Company | Visualeyes International AG |
| Producer | Katrin Lohmann |
| Client Supervisor | Nicole Ulrich-Neidhardt |
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