Title | Holiday |
Agency | thjnk Hamburg |
Campaign | Holiday |
Advertiser | McDonald's |
Brand | McDonald's |
Date of First Broadcast/Publication | 2017 |
Business Sector | Food |
Philosophy | McDonald's is the world's most famous fastfood chain. Everybody know the Big Mac, the Cheeseburger and many other menu items. We were tasked with coming up with an ad to whet people's appetite for their wide range of tasty products.After a long exhausting day or after a long exhausting night almost nothing feels as liberating and satisfying as a visit at McDonald's. There are days and nights after which you deserve their favourite treat from McDonald's. And we show exactly these hours. In the form of digital calendar entries that look just like McDonald's products, which you earned during that time. |
Media Type | |
CCO | Armin Jochum |
CCO | Andreas Pauli |
Managing Director | Kai Roeffen |
Executive Creative Director | Jan Propach |
Creative Director | Karl Wolfgang Epple |
Creative Director | Matthäus Frost |
Copywriter | Karl Wolfgang Epple |
Copywriter | Tobias Hecking |
Art Direction | Markus Rittenbruch |
Account Manager | Alexander Wieland |