Title | Interview Claynation |
Agency | Wunderman Thompson UK |
Campaign | Claynation |
Advertiser | Jaguar Land Rover |
Brand | Land Rover |
Posted | August 2011 |
Business Sector | Automotive |
Tagline | Why get a car when you can get a Land Rover? |
Philosophy | The Freelander 2 ad features the vehicle driving through a claynation world. The background morphs between scenes, only the car is unchanging and the driver morphs into different characters wearing clothes suitable for the different activities. This viral video is an "Interview" with Clay - the clay Driver he talks to us about his experience with Land Rover and his job as the main star. |
Media Type | Web Film |
Production Company | Hornet |
Art Director | David Godfre |
Executive Creative Director | Graham Lang |
Executive Creative Director | David Harris |
Copywriter | Mark Waldron |
Creative Director | Mike Watson |