Alex Trochut
Type Designer at Ogilvy Spain
New York, United States
TitlePenguin Galaxy
Campaign Penguin Galaxy
Advertiser Penguin Group
Brand Penguin Classics Art Group
PostedSeptember 2017
Business Sector Newspapers, Magazines, Books
Story Design for the 6 Penguin SciFi classics. The brief consisted on a sctrictly typographical approach, creating a consistent style throughout the whole serie, from the shortest title “DUNE” to the longest “The Left Hand of Darkness”. Although this wasnt a system per se, it demanded that decisions were not made on a full custom context on each book, but thinking as a serie.
Media Type Packaging, Branding & Design
Graphic Designer
Art Director

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