Title | Highway men |
Title (original language) | Les bandits de grands chemins |
Agency | Saatchi & Saatchi Duke |
Campaign | Highway men |
Advertiser | Toyota Motor Corporation |
Brand | Toyota |
Posted | March 2001 |
Product | Yaris Global Positioning System |
Product (original language) | Yaris GPS |
Business Sector | Automotive |
Story | Who can stop the Toyota Yaris? Surely not the Highwaymen who have been cheated by the Global Positioning System of this compact car. |
Story (original language) | Qui peut arrêter la Toyota Yaris? Certainement pas les bandits qui ont été trompés par le "Global Positioning System" de cette petite voiture. |
Media Type | Television |
Length | |
Production Company | Partizan Paris |
Creative Director | Hervé Riffault |
Copywriter | Pierre-Yves Perrin |
Art Director | Gilles Fichteberg |
Director | Jan Kounen |
Production Company Producer | Stéphane Kooshmanian |
Agency Producer | Antoine Grujard |