Title | The Sports Shop |
Agency | DDB Corporate |
Campaign | The Sports Shop |
Advertiser | Association des Paralysés de France |
Brand | APF |
Posted | June 2001 |
Product | French Association for the Disabled |
Product (original language) | Association Des Paralysés de France |
Business Sector | Racial/Ethnic/Minority/Disability Awareness |
Tagline | We're All Made To Enjoy Life |
Story | A sample of film within 50 produced by 50 directors drawing upon real life situations of disabled people, each ending with the line: "We're all made to enjoy life". |
Media Type | Television |
Length | |
Creative Director | Jean-Luc Gronner |
Copywriter | Jean-Marc Gabon |
Art Director | Patrick Desarmegnin |
Production Company | Quad Productions |
Director | Alexandre Coffre |
Production Company Producer | François Brun |
Agency Producer | Isabelle Hédou |