Title | Baby (French version) |
Title (original language) | Le Bébé |
Agency | TBWA\PARIS |
Campaign | Irresistibly Smooth - Bic |
Advertiser | Bic |
Brand | BIC |
Date of First Broadcast/Publication | 2002 / 5 |
Product | Razors |
Product (original language) | Rasoirs |
Business Sector | Razors, Blades |
Tagline | Irresistibly Smooth |
Tagline (original language) | Incroyablement doux |
Media Type | Billboard |
Creative Director | Erik Vervroegen |
Art Director | Laurent Bodson |
Copywriter | Cécile Guais |
Photographer | Bruno Comtesse |
Account Supervisor | Emmanuelle Levaux |
Account Director | Charlotte Mascart |
Account Manager | Eléonore Raillard |
Advertising Manager | Benoit Marotte |
Concept | Laurent Bodson |
Concept | Cécile Guais |
Art Buyer | Dorothée Dupont |