Landia

Los Angeles, United States
TitleGrandma
Agency
Campaign Let's Take an Extra Second
Advertiser Coca-Cola Company
Brand 46664/Coca-Cola
Date of First Broadcast/Publication 2015 / 4
Business Sector Soft Drinks, Tonics
Tagline Without prejudice, we make a happier world.
Story When we see an older woman, we might think she is fragile, shut away, lonely, dependent, weak and limited...It takes a few seconds to build a prejudice. That’s why Coca-Cola wants toencourage people to take an extra second to break it down, to really get to know the person and discover the stories behind each of them.
Media Type Web Film
Length
Production Company
Director
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