TMW Unlimited has been appointed by Shell UK (Retail division) as its lead digital and internal communications agency.
The agency won the brief following a competitive pitch.
The appointment comes at a time when Shell Retail UK is working hard to achieve physical-digital transformation across its entire business.
TMW Unlimited’s brief is to help with digital transformation across Shell Retail UK’s core business areas and planned changes to Shell’s internal communications.
Chris Pearce, Chief Executive of TMW Unlimited, said: “Digital transformation is key to driving business performance and we are looking forward to working in partnership with Shell Retail UK to help drive this and assist in its internal communications.”