| Story | A large multinational company and top brand advertiser with marketing teams distributed around the world was facing challenges in helping its fast- paced marketing organization find the right agencies in their approved roster to carry on various marketing assignments, ranging from creative, media, digital, social and more. As the company grew, so did the size of their marketing department. Finding the right agencies became even more critical for its hundreds of marketers – organized around various business units and distributed around the world. Enabling busy marketers to find a perfectly skilled agency partner by leveraging a well-organized and easy to use online roster solution would reduce time and resource churn while improving the accurate matching of assignments to the client-approved agency talent. |
