| Title | Cinema Rear View Mirror (Film) |
| Agency | Ogilvy Germany |
| Campaign | Cinema Rear View Mirror |
| Advertiser | Europcar |
| Brand | Europcar Germany |
| Posted | November 2010 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Case Study |
Youth Boarding in a road trip
Innovative use of a live video inlayed in the cinema commercial to integrate the young audience in the film. Let's board everyone in a bus trip around all Europe