Peru takes road safety to new heights Posters warn that a crash at speed is like falling from a skyscraper.
How a lonely store made new friends Tesco attracts shoppers with a digital poster that chats to them.
Counting the hours to attract workers This supermarket’s digital outdoor ads worked best when there was no action on the screen.
A Blue Poster With Green Fingers The bank HSBC installed billboards whose life-giving lights made Manhattan a little greener.
An insurer turns its clients into stars By putting local business owners at the heart of its new poster campaign, AXA helped insure their future.
Why these posters got lost on purpose Retail chain Aldi used the world’s worst geo-localised campaign to make a point about its prices.
Everybody’s Free (To Wear Sunblock) Anti-cancer campaigners put brands in the shade with a simple billboard takeover
Greenpeace Gets the Oxygen of Publicity Please put on your own mask before those of other bus passengers.