2021 AICP/NEXT Award Winners
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Not a Gun
AGENCY:
Goodby Silverstein & Partners
BRAND:
Courageous Conversation Global Foundation
CATEGORY:
Purpose Driven Advertising
AWARD:
Winner
ADVERTISER: Courageous Conversation Global Foundation
True Name
AGENCY:
McCann New York
BRAND:
Mastercard
CATEGORY:
Innovation
AWARD:
Winner
ADVERTISER: MasterCard International
The Unfinished Votes
AGENCY:
McCann Health
BRAND:
Change the ref
CATEGORY:
Purpose Driven Advertising
AWARD:
Winner
ADVERTISER: Change the ref
The Charli
AGENCY:
BBDO New York
BRAND:
Dunkin' Donuts
CATEGORY:
Influencer
AWARD:
Winner
ADVERTISER: Dunkin’ Brands International
Reddit’s Super Bowl ad
AGENCY:
R/GA
BRAND:
Reddit
CATEGORY:
Social
AWARD:
Winner
ADVERTISER: N/A
Glass Ceiling Breaker
AGENCY:
BBH New York
BRAND:
National Women's History Museum and Chief
CATEGORY:
Purpose Driven Advertising
AWARD:
Winner
ADVERTISER: National Women's History Museum
Michelob ULTRA Courtside
AGENCY:
FCB New York
BRAND:
Michelob ULTRA, Microsoft, NBA
CATEGORY:
Experiential
AWARD:
Winner
ADVERTISER: AB Inbev
Michelob ULTRA Courtside
AGENCY:
FCB New York
BRAND:
Michelob ULTRA, Microsoft, NBA
CATEGORY:
Digital Experiences
AWARD:
Winner
ADVERTISER: AB Inbev
Michelob ULTRA Courtside
AGENCY:
FCB New York
BRAND:
Michelob ULTRA, Microsoft, NBA
CATEGORY:
Real Time Engagement
AWARD:
Winner
ADVERTISER: AB Inbev
Michelob ULTRA Courtside
AGENCY:
FCB New York
BRAND:
Michelob ULTRA, Microsoft, NBA
CATEGORY:
Most Next
AWARD:
Winner
ADVERTISER: AB Inbev
Farewell, Work Holiday Parties
AGENCY:
DDB Worldwide
BRAND:
Miller Lite
CATEGORY:
Integrated Campaign
AWARD:
Winner
ADVERTISER: MillerCoors LLC
Patagonia Brewery - Comunal Gin
AGENCY:
R/GA
BRAND:
Patagonia Brewery
CATEGORY:
Innovation
AWARD:
Winner
ADVERTISER: Patagonia Brewery
Reddit - Up The Vote
AGENCY:
R/GA California
BRAND:
Reddit
CATEGORY:
Creative Data
AWARD:
Winner
ADVERTISER: Reddit
Verizon Fortnite Stadium
AGENCY:
R/GA & Momentum
BRAND:
Verizon
CATEGORY:
Experiential
AWARD:
Winner
ADVERTISER: Verizon
You Love Me
AGENCY:
Translation
BRAND:
Beats by Dr. Dre
CATEGORY:
Branded Content & Entertainment
AWARD:
Winner
ADVERTISER: Apple
#NotDone
AGENCY:
The Mill
BRAND:
Verizon
CATEGORY:
Influencer
AWARD:
Winner
ADVERTISER: Verizon
Send Noods
AGENCY:
Mischief @ No Fixed Address
BRAND:
Kraft Mac and Cheese
CATEGORY:
Integrated Campaign
AWARD:
Winner
ADVERTISER: Kraft Heinz
Drawn Closer (Case Film)
AGENCY:
180LA
BRAND:
The Connections Project
CATEGORY:
Branded Content & Entertainment
AWARD:
Winner
ADVERTISER: The Connections Project
Invisible Hate
AGENCY:
22squared
BRAND:
NAACP
CATEGORY:
Digital Experiences
AWARD:
Winner
ADVERTISER: NAACP
