BETC HAVAS

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São Paulo, Brazil

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Av. Magalhães de Castro, 4.800 - 15th floor - Continental Tower
São Paulo São Paulo 05502-001
Brazil

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Phone: +55 11 2126-1000

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Website: betc.com.br

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Basic Info

Founded in: 2014

Parent Company: BETC (Pantin, France)

Network: Havas (Puteaux, France)

Founded in: 2014

Parent Company: BETC (Pantin, France)

Network: Havas (Puteaux, France)

Creative Work: 46

BETC HAVAS

Av. Magalhães de Castro, 4.800 - 15th floor - Continental Tower
São Paulo São Paulo 05502-001
Brazil

Get Directions

Phone: +55 11 2126-1000

Email:

Website: betc.com.br

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Insights

Save the Favela: KondZilla and MainStreet release video clip for victims by mistake in polic… April 26, 2023

Through this chorus, this is the call of an unprecedented movement between KondZilla and MainStreet Records, involving music and video clip, to shed light on the urgent, serious, and routin…

Petra Beer launches Petra Barley Milk to be enjoyed during the World Cup games in the morning December 14, 2022

Brazilian beer brand presents Petra Milk: a new way of consuming the grain that gives rise to Petra Malt beer. In Brazil, FIFA World Cup is a long-awaited event by both sports fans and beer b…

Puma invites men to play in 'slope' and draws attention to the low investment in women's football May 13, 2022

Created by BETC HAVAS, the action 'Joga Na Subida' (The Unlevel Playing Field) seeks to show the chasm between investments in men's and women's football in Brazil Despite the great advancement…

One-Word Dictionary: Brazilian Female personalities create concepts for the word “sororidade… May 5, 2022

Created by BETC HAVAS, the initiative continues the HerShe platform by Hershey’s, brings several meanings to the word that is still absent in the main dictionaries in Brazil The main Portugue…

HerShe: Hershey's transforms its own wrapper into a canvas to showcase women's talent March 6, 2020

Created by BETC São Paulo, campaign reinforces “Her” and “She” presented in its chocolate’s name You probably haven't noticed until now, but the brand Hershey's has Her and She in its name. …

Le tableau d'affichage du changement December 18, 2019

Le Brésil dénonce les écarts de salaire entre les hommes et les femmes lors d'un événement sportif

Using soccer to settle a score December 18, 2019

A scoreboard in Brazil highlighted the pay gap between men and women.

The scoreboard at the final match of the 2019 Women’s Paulista Championship changed to refle… December 5, 2019

Initiative by the Paulista Football Federation, in partnership with UN Women and advertising agency BETC São Paulo, points out that women earn 20% less than men According to the IBGE, women’…

Online campaign seeks to give Pelé 1,000 videogame goals November 19, 2019

On the 50th anniversary of the 1000th goal by the King of Soccer, PUMA and agency BETC/Havas invite a generation that did not see him on the field to help him hit that record in the digital wo…

BETC São Paulo creates a washable book for Vanish that will change the stories at each wash October 29, 2019

Imagine the pages of a book made with commonly-used fabrics that, just like clothes, can be washed and used over and over again. This is the new initiative of the Vanish bleach brand, created…

Un poster léthal June 14, 2018

Le poster au double effet : informatif et préventif

A poster with a lethal sting June 14, 2018

For mosquitos, the writing is on the wall

Album allows late-adoption parents to see themselves, for the first time, next to their chil… May 25, 2018

Album allows late-adoption parents to see themselves, for the first time, next to their children since their birth day On the Brazilian National Adoption Day (May 25th), Dermodex and BETC…

Invisible make up help women in job interviews May 18, 2018

Invisible make up help women in job interviews One of the most popular make up brands in Brazil promotes female self-confidence in a campaign Everybody says that the right make-up is one of th…

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BETC HAVAS

Contact Information

Social:

Basic Info

Founded in: 2014

Parent Company: BETC (Pantin, France)

Network: Havas (Puteaux, France)

Creative Work: 46

Founded in: 2014

Parent Company: BETC (Pantin, France)

Network: Havas (Puteaux, France)

Creative Work: 46

BETC HAVAS

News from BETC HAVAS

Save the Favela: KondZilla and MainStreet release video clip for victims by mistake in polic… April 26, 2023

Petra Beer launches Petra Barley Milk to be enjoyed during the World Cup games in the morning December 14, 2022

Puma invites men to play in 'slope' and draws attention to the low investment in women's football May 13, 2022

One-Word Dictionary: Brazilian Female personalities create concepts for the word “sororidade… May 5, 2022

HerShe: Hershey's transforms its own wrapper into a canvas to showcase women's talent March 6, 2020

Le tableau d'affichage du changement December 18, 2019

Using soccer to settle a score December 18, 2019

The scoreboard at the final match of the 2019 Women’s Paulista Championship changed to refle… December 5, 2019

Online campaign seeks to give Pelé 1,000 videogame goals November 19, 2019

BETC São Paulo creates a washable book for Vanish that will change the stories at each wash October 29, 2019

Un poster léthal June 14, 2018

A poster with a lethal sting June 14, 2018

Album allows late-adoption parents to see themselves, for the first time, next to their chil… May 25, 2018

Invisible make up help women in job interviews May 18, 2018