TitleCadbury WorldWide Hide Manchester Hartshead Pike
Agency
Campaign Cadbury Worldwide Hide
Advertiser Cadbury
Brand Cadbury
PostedMarch 2023
Business Sector Chocolate
Story Launched to challenge the expected generosity in the season with something unexpected and more meaningful, the campaign is flipping the Easter egg hunt ritual on its head by once again giving people a platform to hide digital purple eggs anywhere in the world via Google Street View. The hider can even choose to send a real egg straight to their loved ones homes once the egg has been found.
Media Type Print

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